Bransons first business, a magazine called Student, failed. The magazine didn't do well enough to survive, but its advertisement pages helped launched Branson's next business, a mail-order music business that eventually grew into Virgin Music.
Some other failed businesses include Virgin Brides, which sold wedding dresses; Virgin Cars, which sold cars exclusively online; Virgin Pulse and Virgin Digital, which tried to compete with Apples music products; and Virgin Student, which was an online social-media-t
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